I spoke at a great event last week, devised and hosted by Pauley Creative.
I’ll let the short video I made the following day explain a bit more – but in essence, events are a great way to promote your agency expertise.
There’s a lot of planning involved but if done right (as the Pauley Creative guys did) it’s a great way to serve existing clients, meet potential new ones and generate lots of content that will feed your inbound marketing for a long time ahead.
In short, running an event, if done right will help you promote your agency expertise alongside those blog posts and insightful LinkedIn posts.