Promoting your agency. Or, the agency’s children have no shoes..

Leeds Agency report with photo of Leeds city

The title for this post is a corruption of the old (from the 1500’s, apparently) proverb along the lines of “The Cobbler’s children have no shoes”. At the back end of last year, Data Hive examined marketing and creative agencies in Leeds and looked at how they were marketing themselves (as opposed to their clients). Robin and team assessed 243 …

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Board Advisor with Greater Connected Amplify

I’m really pleased to be supporting the Greater Connected Amplify programme as one of the Board Advisors to the initiative. #AgencyGrowth in action. Amplify sits within the Business Growth Hub’s ‘Greater Connected’ programme, focusing on Manchester / Greater Manchester based digital, creative and tech agencies and businesses. The BA team and the guys behind Form, who are delivering the whole …

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New business approaches (for agencies and for me)

Leeds agency new business approaches insight report

New business approaches: there’s no silver bullet and it’s worth testing some new things every now and again. Particularly when you have your ‘core’ approaches up and running. What to do will depend on what works for you (see the traction approach), and is something I talk to my agency clients about. In my case, I thought I should look …

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